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Founder log · April 16, 2026 · 7 min read

Bootstrapping an AI startup from Vietnam to the world

Why we're not raising VC, how we got to $40K MRR in 4 months, and the trade-offs of building far from the tech hubs.

Vietnam is not a startup hub. That's the disadvantage. The advantage is that runway is 6× longer here at the same dollar cost. Two engineers in Saigon cost what one junior eng costs in SF.

We hit $40K MRR in month 4 with $0 in paid acquisition. The customer base is bilingual — half SE Asia, half US/EU founders who happen to find us. We are profitable. We will stay profitable.

Why no VC: we don't need it for the product, and the strings ("grow at all costs, sell or die") don't fit the team or the market. Sustainable beats viral every time for B2B software with real customers.